The latest rock of Google is in YouTube.

Now if you search for terms related to YouTube you will find one small image and Google Adwords-style text ad on the right-hand side of results pages. These ads are the combination of Google-type text ads with video content from YouTube. The ads link to a sponsored page on YouTube that consist of user generated content found on YouTube itself.

It will be beneficial for marketers to market their products as this gets more play. On line videos are very helpful to increase the sales of a product.

The real value to utilizing YouTube and video in general from a marketing standpoint, is that it’s become a good platform for viral marketing. Small businesses can employ this strategy too.
The product video will be turned into a full-blown television ad if it gets successful views( range from 100,000 to 500,000). Google’s got your back on that, with a recent deal signed with NBC.

The YouTube search ads come in the midst of what seems like a real monetization revolution for YouTube. We saw commercials appear earlier this month, followed by ecommerce deals with iTunes and Amazon. Then there’s the CBS agreement to consider. YouTube really appears to be branching out in terms of making money from its popular service.

So keep an eye on that right column, as YouTube’s likely to start letting in more advertisers, and it may just be the next big thing for Google and possibly even marketers, too.

The next big thing for Google … and for marketers too? Expecting your COMMENTS.

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