17th April 2007

Google introducing new addition to the Google Docs & Spreadsheets family: presentations

By: Deepti Jain

Google is going to introduce a software for creating meeting presentations online similar to Microsoft popular Power Point tool, this summer said Sam Schillace

He added that it will be a great addition as we add presentation sharing and collaboration capabilities to Google Docs & Spreadsheets.

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17th April 2007

The New Yahoo! Bookmarks and Toolbar Get more features

By: Deepti Jain

In the month of October Yahoo! launched their new toolbar and bookmarks which enabled the users to save, search and find the websites.

Key features included the ability to easily organize with folders or tags, and the ability to instantly find bookmarks directly from the Yahoo! Toolbar searchbox. Now Yahoo! announced the general availability, on Firefox and IE, with a few new updates including integration with popular Yahoo! properties, personalized recommendations for suggested bookmarks and enhanced features for organizing and managing bookmarks.

The enhanced features permits easier management of bookmarks and imparts a personalized experience.

Get more details about new features here…

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17th April 2007

Making an Assessment of a Website for SEO?

By: Deepti Jain

There are several on-site and off-site factors that effect a website. While assessing a website from SEO point of view we should cover both the aspects. Irina Ponomareva has pointed out several such factors that includes the following:

The on-site factors:

Content.Does the site have a lot of textual content for visitors to read and for the search engines to index? Is it done in plain text, graphics or Flash (because the last two options make it invisible for the engines)? Is it unique?

Title tags and other meta information. Its important to have unique title tags on every page of a website. The same applies to “keywords” and “description” meta tags. Granted, these tags are less important than the title tags for rankings, but a properly optimised website still should have unique meta tags on each page.

Two other meta tags are also in use now a days:

META NAME=”robots” CONTENT=”NOINDEX,NOFOLLOW”>, , or .

internal linking. All internal links pointing to the home page should be linked to the root (http://www.domainname.com/ rather than http://www.domainname.com/index.html). The same rule applies to subfolders (link to http://www.domainname.com/folder/ rather than http://www.domainname.com/folder/index.php).

The off-site factors:

This usually means links. Quick and aggressive link campaigns are a thing of the past. The engines now look for naturally developed great resources. That’s why the main purpose of a good SEO review is to help the website owner to turn the website into a resource as close to “great” as possible.

Get more details here…

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