By: Lee Odden | Source: toprankblog.com

According to Lee Odden, one of the problems with the search marketing blogs is that either there is no icon for the RSS feed or it’s hidden way below the fold, blog owners don’t make it easy to subscribe.

Something as easy as adding a prominient RSS button near the top of the blog template with the word “Subscribe” near it can increase the number of return visitors substantially.

A study by Yahoo and Ipsos Insight supports the need to display RSS subscription options as blog readers were found to be far more likely to subscribe to a blog if they say a familiar graphic for their favorite RSS reader, whether it was Bloglines, MyYahoo or Google Reader. One solution is to this free RSS button tool.

if your blog does not place a RSS graphic high on the page, then you’re missing out on a substantial amount of return traffic and visibility. Use the free RSS button tool and make it easy for your readers to subscribe to your content. You can output a list of RSS reader graphic buttons or just display one large RSS button as we do at the top right of this page.

Get more information at toprankblog.com

Try this tool here…

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