Source: wordze.com

WordZe is a keyword research tool that shows detailed keyword searches, plus ways to track keywords well past their estimated daily search volume. The user data that powers WordZe comes from Internet portals and ISP logs from around the world.

“The tools that WordZe provides do more then just give users a general idea of how often a keyword is being search for, they also allow the user to track daily trends as keywords or industries fall and rise in popularity due to seasons or events in the news.”

WordZe also offers insight into the difficulty of ranking for certain phrases through a tool called WordRank.

Keyword Research Tool

The Keyword Research Tool is where most of the work is done within the site, much like a dashboard. From there you can search keywords and find their count in the search engines, the estimated count and KEI (Keyword Effectiveness Index).

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By: Bill Slawski | Source: seobythesea.com

Google’s blog search shows results in responses to searchers queries based upon a combination of relevance scores and quality scores.

The relevance scores are based upon the search query terms entered into the search box by a searcher, and use traditional styled information retrieval scores for documents. These scores could be created by looking at:

• Number of times search terms appear in a blog post.
• Places where search terms appear within the document (such as title or the text within the body of the post),
• Characteristics of search terms appearing on the pages (such as font, size, color, etc.),
• Search terms may be weighted differently from other search term when multiple search terms are present.
• Proximity of search terms when multiple search terms are present may influence the IR score, and;
• Other techniques for determining the IR score for a document can also be used.

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Spread the word: bookmark it/ readit

What Exactly Is a Website Conversion or a Website Conversion Rate?

Let’s first get some definitions out of the way. A website conversion can be defined as a website visitor performing a desired action. Now, conversion rate, per se, is the percentage of visitors who take such a desired action. For purposes of this article I will designate two distinct types of website conversions. Level one conversions or "revenue conversions" and level two conversions or "rain check conversions." Revenue conversions are actions that are designated as the final goal of the website creators. Revenue conversions turn visitors into clients or customers. Rain check conversions, on the other hand, are actions that are used to facilitate a revenue conversion sometime in the future. A revenue conversion in its most common form is known as a simple sale that translates into an online transaction.  Familiar rain check conversions include newsletter opt-ins, form submissions, membership sign-ups, catalog requests, e-mails to customer service, or a call to your awaiting sales department. If nurtured correctly these rain check conversions germinate into full fledge revenue conversions at a later date.

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