21st February 2007

Link Building via Hosting Blog Carnivals

By: Loren Baker | Source: searchenginejournal.com

Blog Carnivals are posts, articles, and columns on particular topics which are passed on from different blogs, with each blogger adding their own thoughts and opinions on a subject. Usually started by one main blog, which acts as a form of table of contents, such carnivals can be created by one popular blogger, or a group of bloggers, to line up the initial blogs which will participate and can then also invite other blogs to submit their articles or posts to the Carnival.

Here’s a definition:

A Blog Carnival is a particular kind of blog community. There are many kinds of blogs, and they contain articles on many kinds of topics. Blog Carnivals typically collect together links pointing to blog articles on a particular topic. A Blog Carnival is like a magazine. It has a title, a topic, editors, contributors, and an audience. Editions of the carnival typically come out on a regular basis (e.g. every monday, or on the first of the month). Each edition is a special blog article that consists of links to all the contributions that have been submitted, often with the editors opinions or remarks.

Read more at searchenginejournal.com

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posted in SEO/Search Engine News | 0 Comments

21st February 2007

Minimum Bids Gave AdWords Users Fits

By: David A. Utter | Source: webpronews.com

Google said the problem with minimum bids skyrocketing after routine maintenance had nothing to do with adjustments to how Quality Score is calculated.

It was a dark and stormy night. Thunder crashed! Keyword prices exploded for advertisers everywhere on Google AdWords. People who had been seeing prices at pennies on the dollar suddenly found themselves being charged $5 and $10 as minimum bids.

Google has acknowledged that this quality score update has it’s problems and "high performing, good quality keywords" have extremely high minimum bids when that should not be the case.

"I just had a reply from Google about poor quality score for good quality keywords this was the reply:

Unfortunately, due to a technical issue, you may notice that the minimum bids for some of your keywords increased dramatically, despite them being high performing, good quality keywords. This is a temporary issue that our engineers are aware of and they are working to resolve it as soon as possible. I am sorry for any inconvenience."

Read more at webpronews.com

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posted in SEO/Search Engine News | 0 Comments

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