Source: internetadsales.com

Mamma.com Inc., a leader in Internet search and online advertising, announced an extension to an agreement with Yahoo! Search Marketing, to provide Canadian targeted search traffic to Yahoo! Canada.

The Company aggregates traffic worldwide from both owned Web properties such as Mamma.com, as well as from partners and affiliates. By using intelligent geo targeting technology, Mamma.com automatically directs its search traffic to appropriate paid link content suppliers companies like Yahoo! for Europe, and Australia, and now, Canada.

“We look forward to expanding our relationship with Yahoo! Canada to cover the Canadian market”, said Patrick Hopf Executive Vice President - Business Development at Mamma.com. “According to Media Metrix’s recently released December audit, we have tripled our Canadian user base over the last twelve months. Our strategy is to expand our efforts into further emerging Pay per Click (PPC) markets, and harness our search targeting technology to grow our distribution business.”

About Mamma.com Inc.

Mamma Media Solution is a leading provider of award winning search technology for both the Web and desktop space, delivered through its properties, www.mamma.com and www.copernic.com respectively. The Company is also a top provider of online marketing solutions to advertisers, providing keyword and graphic ad placement on its large publisher network.

Mamma.com The Mother of All Search Engines® (www.mamma.com) is one of the most popular metasearch engines on the Internet, as it makes it easier and faster for people to find information by gathering the most relevant results from the best search engines on the Internet.

Through its award winning Copernic Desktop Search product, Copernic Technologies develops cutting edge search solutions bringing the power of a sophisticated, yet easy-to-use search engine right to the user’s PC. It allows for instant searching of files, emails, and email attachments stored anywhere on a PC hard drive. It’s desktop search application won the CNET Editors’ Choice Award as well as the PC World World Class award in 2005.

More information can be found at www.mammamediasolutions.com and www.copernic.com

Spread the word:bookmark it/ readit