By: Sharon Housley | Source: site-reference.com

The best blogs and feeds are those that contain unique, fresh, compelling, content. So where do these prolific posters get their ideas? I talked to a handful of bloggers to determine where their inspiration originated for their content.

Monitor Google News for keywords related to your industry. If you find a story you disagree with or wholeheartedly agree with write about it. Add your thoughts, and editorialize the content. This does not mean you should just repost Google news summaries. The value is not only in the news aggregation, but in the commentary that you provide. Tie news items to specific events, conditions, or the impact of specific news on the industry. Adding a view point or reference to a news article adds genuine value.

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