28th January 2007

Google Video becomes generic video search engine

Source: google.com

Google Video will become a generic search engine for finding video content online.

When Google bought YouTube, many wondered about what Google would do about the old Google Video service. It doesn’t make much sense to have two services for the uploading and distribution of video clips now, does it?

Google is now doing the sensible thing, turning Google Video into a generic video search engine on line with Google News for new articles and Google Blog for blog content.

Google reports that

"Starting today, YouTube video results will appear in the Google Video search index: when users click on YouTube thumbnails, they will be taken to YouTube.com to experience the videos. Over time, Google Video will become even more comprehensive as it evolves into a service where users can search for the world’s online video content, irrespective of where it may be hosted.

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28th January 2007

2007 Guide To Linkbaiting: The year of Widgetbait?

By: Nick Wilson  | Source: searchengineland.com

Way back in 2005 we started talking about linkbait, a term that was coined on Threadwatch which I owned and ran at the time. Linkbait was used to describe viral, linkable content designed to attract thousands of links. Today, though a few laggards are still blinking and looking confused whenever they hear the term, linkbaiting is recognized as the most effective way to build links for a site.

As linkbaiting enters its third year, it makes sense to revisit the topic and discuss how to succeed in 2007. The linkbait landscape of 2007 is different than two years ago, requiring some rethink and reassessment of strategies. Linkbait is the smart move everyone needs to be doing. However, the linkbait of 2005 may not cut it with today’s more desensitized audiences. The smart linkbaiters will pursue the holy grail of widgetbait.

The Linkbait Mindset

Linkbaiting is hard but rewarding work. If you’re prepared to make the leap, or already have done and want to improve your linkbaiting strategy for 2007, read on. If it all sounds a bit too difficult, it most likely is. Consider instead breaking out that email begging software that was soooooo cool in 2002.

Read more at searchengineland.com

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