By: Tracy Repchuk | Source: site-reference.com

"Landing Pages are an Artform, so Don’t Leave This In The Hands of Your Buddy, or You’ll Still Be Wondering What the Big Deal is About Them, While the Rest of us Rake in the Money!"

So, if you only spend money on one marketing action this year, I would recommend that it be a "Power/Squeeze/Landing Page."

Overall, it would be my advice to get someone in the marketplace that has experience with these types of pages, but if you really want to take a stab at it yourself, here are some tips that will help you navigate this new territory.

10 Tips to Improve Your Landing Page:

1. Follow the layout that works

Have you ever noticed when something works, people just can’t help but wonder if they did this, would it be better. That’s great in some cases, but when something works, be careful what you mess with. If it doesn’t call for fancy, don’t get fancy. Find the template that works for your industry, and duplicate it.

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By: Vinnie Gallagher | Source: site-reference.com

Selling products and services through the Internet is unquestionably easier and much more rewarding compared to traditional marketing methods. The fact that there are millions of people worldwide logging online each day and there is an enormous possibility for any merchant to sell his or her products and generate huge income.

However, marketers are not the only ones who can benefit from online selling. A booming industry nowadays, provides a tremendous opportunity as well to individuals as affiliate marketers. In affiliate marketing, an affiliate marketer doesn’t need to have his own products and or services to sell. All he or she needs to do is to refer people to the merchant’s business site for them to buy the products and thereby, receive a commission.

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By: Jim Hegder | Source: isedb.com

Your basic website was built two years ago. It drives enough traffic to make the effort of upkeep worthwhile and acts as a handy reference guide for your customers and sometimes for your staff. Having optimized and maintained your website by working on the titles, tags, content and links, you have achieved relatively good search engine rankings.

You are mostly satisfied with your online accomplishments but sense there is something more you could be doing to improve your website’s marketing potential. It’s probably a small thing or two you could do and it’s been nagging at you for weeks but with the chaos of the holidays and New Year period, you just haven’t found the time to do them.

Here are three things you can do quickly to increase the search engine marketing potential of your website.

1. Sign up for social media. Get involved with colleagues and communities found at Linked In, Flickr, MySpace or some other such social network. It only takes a few minutes to sign-up and establish an account. Adding to your profile can take an hour or two at the beginning but will take less time as time goes on.

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