Source: seologs.com

Like it or not, the most important ingredient of getting traffic to a website is incoming links from external websites. Unless you already own a network of hundreds of established sites, which is very unlikely, link building can be by far the most difficult part about promoting a website, but It doesn’t have to be. Below are some tips and examples of some easy ways to get lots of good permanent links.

Link Bait

The Definition of Link Bait”: Link Bait is any content on a website, that is especially interesting, controversial, or funny, that will catch people’s attention, and therefore be linked to from many other websites. Put simply, it is viral marketing for the web.

Examples of Link Bait

• The Million Dollar Homepage
  This site, created by student Alex Tew was a great example of link baiting. His idea to sell pixels on an ordinary website was so bold and outrageous, that it attracted mass amounts of attention and links from all over the web, and he raised over 1 million dollars in a few short months.
• The Redscowl Bluesingsky SEO Contest
  A much smaller example of link baiting that I did back in January of 2006. It was a simple SEO contest that drew some controversy because it was announced on the heels of a few other SEO contests. It was small, but very effective.

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