By: Linda Bustos  | Source: sitepronews.com

What do you see when you search for your company or brand name? Is there anything on the first page of the search engine results that you wouldn’t be proud to display on your home page? Consumer review sites, blogs and forums have made it easy for anyone to say whatever they want about your company, whether they be disgruntled customers or competitors who like to play dirty.

If you’re in a situation where negative publicity is front and center in search results, there are ways you can reclaim search engine real estate for your corporate identity. Though you can’t make negative results disappear from the search engine indexes entirely, the following strategies can help them slip off the first few pages of search engine results.

1. Good Old Fashioned Networking

The first thing you should do is contact the webmasters of the sites in question with a polite request for removal of negative comments. There’s a good chance they’ll be willing to co-operate. Note that, even if they do remove the listing, the cached pages may remain in the search engine indexes for some time. But users who click through the search engine results will land on a page with the comments removed.

Check out some of the sites that already have something good to say about you. Send them an appreciation note, and offer them a link back from your site. You could even create a special page called "Gary’s Garage On The Web" (if that’s the name of your business) or "Press Room."

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Source: news.searchenginestoday.org

Web 2.0 Corp. has acquired ByIndia.com, a strategic property that the company says it will help it capitalize on one of the fastest growing online communities in the world.

Created by Indians for Indians, ByIndia.com has the potential to dominate the search field in a country that promises to be one of the biggest online population in three to four years from now.

The acquisition which was initiated following a limited consumer test in August, gives Web 2.0 Corp. a rapidly growing entry in the specialized Indian market.

ByIndia.com has experienced a rapid climb in traffic and site rankings since it expanded its test programs in September. The company plans to add new Web2.0 social networking, auction, classifieds, video and syndicated advertising elements to ByIndia.com over the next few weeks.

ByIndia.com is similar to Internet properties such as MySpace, Craigslist, YouTube, and Google’s Adwords/Adsense service. The new functions have tested well with the Indian audience in limited releases and Web 2.0 Corp. expects it to gain significant traction.

"We believe we are in early with a great product," said William Mobley, Chairman and CEO of Web 2.0 Corp. "India is a massive market that is gaining economic footing. ByIndia.com is the best product available for this audience and we plan to improve upon it.

We see a Baidu-like opportunity to create the definitive community for this vast population."

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By: Brandon Cornett | Source: isedb.com

Do you suffer from SEO tunnel vision? If you’re not sure what that is, let me explain.

Definition of SEO Tunnel Vision

This condition affects thousands of search engine marketers, webmasters and business owners. Fortunately, it’s easy to treat. SEO tunnel vision occurs when a person focuses so much of their attention on search engine ranking that they lose site of the bigger picture of website success.

Gradually, over a period of weeks or months, victims of SEO tunnel vision forget that search engine visibility is only a beginning, not an end. In other words, they begin to treat search engine ranking as the ultimate form of online success.

If left untreated, SEO tunnel vision can lead to a drop in website conversions, a decrease in overall sales, and a lot of missed opportunities. This condition is also referred to as site blindness, hyper-search syndrome, spider vision and Google-itis.

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