By: Greg Sterling | Source: searchenginejournal.com

B2B research firm Compete has launched SnapShot, a free traffic tool that draws on the company’s 2+ million consumer panel.

So you say that sampling is inherently problematic and flawed? I asked the company about that and they provided a range of explanations regarding why their data are better and more representative than other samplers in the marketplace.

Compete has also launched a consumer search engine as well, which is another interesting aspect of what the company is doing.

Related: From AhmedF, here’s another one: Quantcast.

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