Source: searchenginejournal.com

No more waiting list, no more invitations, Google finally has its freely available Analytics service open for site publishers to try. Part of the desire to try will depend on how far a given site publisher trusts Google.

Google has opened up its Google Analytics registrtion program to allow instant access to new users. By taking away that waiting period, perhaps Google Analytics will discover a new, less patient group of web publishers.

More from Brett Crosby, Sr. Manager, Google Analytics, on the Google Analytics Blog:

I’m happy to tell you that we’ve just removed the wait to receive a Google Analytics account. Now anyone with a website can instantly create one for free by simply by visiting google.com/analytics or by clicking on the “Analytics” tab within AdWords. After you create an account, we suggest reading the Installation Guide to get it set up quickly and correctly.

When we founded Urchin we actually had an ad-based business model where we were able to give the product away for free. It didn’t last and we eventually went with a paid model. But when our company was acquired in April 2005 we worked with Google to determine a way to give it away for free again, this time with no ads. By doing this, we’re able to give all websites — large and small — the tools you need to better serve your customers, make more money, and improve the web experience for everyone.

Spread the word: bookmark it/ readit